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Pay Cards and Their Utilization in The Czech Republic
Rašková, Gabriela ; Steininger, Michal (advisor) ; Pavel, Pavel (referee)
The goal of my bachelor work is the analysis of utilization of pay cards in the Czech Republic with the aim to identify the most advantageous product for a client. The partial goal of the work is general characterization of pay cards. The work is divided into two principal parts.
The first part is a literary exploration of history and evolution of pay cards in the world and in the Czech Republic. In this part there is also a general characteristic of cards, definition of their types according to different criteria and options for their use.
The second part deals with the task of analysing utilization of pay cards in the Czech Republic to eventually find the best product for predefined clientele. To attain this goal, questionnaires were distributed. Acquired data were transferred into graphs, tables and short commentaries. Lastly, the questionnaire outcome, from which was determined the target age group (age group 15-26 years) and specific orientation for the following comparison of chosen pay cards.
We can conclude from this analysis, that for the age group 15-26 years is the most advantageous product the pay card form UniCredit Bank that belongs to U konto pro mladé. This pay card allows unlimited withdrawals from ATMs in the whole Czech Republic and in foreign countries for free. Moreover, this debit card is designed for all young people between 15-26, because you do not need to produce student´s certificate, as required by other banks.
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The analysis of debit cards
Blechová, Klára ; Schlossberger, Otakar (advisor) ; Oborilová, Mária (referee)
The aim of my bachelor thesis: "The analysis of debit cards" is to assess debit cards that are offered by six Czech banks and to choose the best debit card. The first part is about cards in general, about their pros and cons and also about their diversification. In the second part there is a history of cards and also a history of debit cards in the Czech Republic. The third part is the analysis of debit cards in the Czech market. In the last part there is an assessment of the most beneficial debit card. In my work the methods of analysis and comparison have been used.
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Payment cards in the Czech republic
Švirk, Jan ; Přibil, Jiří (advisor) ; Bína, Vladislav (referee)
This master thesis "Payment cards in the Czech republic" deals with payment cards, which are currently the most widely used payment instrument. Theoretical part is focused on the formation and development of the first ancestors of payment cards, various kinds of payment cards, there is historical development, basic characteristic, division, possibilities of their current use and future of payment cards. Also there are introduced different types of the payment cards according to different criteria, according to their mode of operation and safety. In the first part practical part of the work is an analysis of the current situation and developments in the payment cards market in the Czech Republic. Subsequently, there is analysis of the payment cards, current accounts and related services at selected bank in the Czech republic mBank S.A., Fio banka a.s., Equabank a.s., Zuno bank a.s. and Air bank a.s. When the objective of the thesis is to find out whether these banks target the same segments of clients. There is a comparation of payment card payment from the perspective of the monthly cost of using payment card from four basic segments of one bank, while there is a comparison of services related to payment card and in the end for every client is chosen the best alternative of payment card and the current account from the perspective of the average monthly cost.
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Analysis of the use of payment cards in retail
PETERKOVÁ, Michaela
This thesis deals with the issue of payment cards. The current situation of payment cards on the Czech market is described and statistically verified in the practical part. The analysisis performed using a questionnaire survey of customer and retailers. The aim of this thesis is using its own research to determine to what extent the payment cards in the Czech Republic used in retail.
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Payment cards and their future
Fiedlerová, Tereza ; Zámečník, Petr (advisor) ; Schönfeld, Jaroslav (referee)
This Bachelor thesis deals with the relevant questions of credit cards from their historical development via the present time until the future. The work includes information about the usage of credit cards in ordinary life, their split into categories, protective measures and possibilities of their abuse. The bachelor thesis will introduce you to the current situation in the credit/debit card market and the development of new technologies in the field of credit/debit cards. A market survey and the interpretation of its results are followed by a comparison with publicly available statistics.
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Analysis of payment systems
Svěcený, Lukáš ; Marešová, Zdena (advisor) ; Pavlíčková, Jarmila (referee)
The objective of my thesis is to describe overall technological concept and organizational scheme od payment cards and outline trends and development in the near future. There has been a big effort for industry standardization (e.g. security standards). It describes also advantages and disadvantages of payment cards and means of authorization. The infomation mentioned here will be used in later part, in case studies. My 3-years working experience as a project manager at Wincor Nixdorf helped to further investigate these scenarios. This company is one of the market leaders and key players in banking and retail industry. Since the cost related issues are very importnant (especially in the time of crisis), I analysed and compared several scenarios of payment system installation in retail.
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